Using schema markups is one of the ways to optimise your site for better rankings, but yet it’s under-used. No matter what you’ve seen rich snippets in the search results before. These type of snippets include star ratings, FAQ, phone numbers, author name and picture, dates, time etc.
What Is A Schema Markup?
Schema Markup is a piece of code that you place into your site to help search engines display helpful information to the users. It uses semantic vocabulary in microdata format to return results that have some meaning to your content.
Here are some advantages of using schema markups:
- Increase Click-Through Rates: Schema markups help your site pop up on the search engines more prominently, thus improving the click-through rates.
- Show Rich Snippets: Without a schema markup, your site will not show schema markups like the ones we saw above.
- Improve Site Ranking: Sites using schema markup usually rank higher than those who don’t use schema markups.
But have you ever wondered how to get these snippets to show up for your site? If you have, you’re at the right post. Today WordPress Wednesday I’m going to publish six of the best WordPress Schema Plugins for adding schema markups and rich snippets.
Schema App Structured Data is a popular Schema plugin that is endorsed by Neil Patel himself. Once it is installed and activated, the plugin helps you create automatic schema.org markup for all your pages, posts, author, and category content, leveraging content already present.
Plus it’s also helps you provide Google Site Structure features like Breadcrumbs, Sitelinks Searchbox, and your site name in results. Included in their schema app tools, their have a paid plan where you can create custom markup for a site’s local business, organisation, reviews, contact page and more.
This plugin also supports WooCommerce products and gives you access to their expert team. The plan starts at $30 a month to use it on 1 domain and up to 1k unique pages. If you want to use it on multiple domains and more pages, then you will pay upwards of $100 a month.
Price: Free or from $30.00 per month for “Pro” version
2. WPSSO Core
WPSSO Core is not just a schema markup plugin, but it also supports advanced open graph, rich pin, Twitter card, meta tags, and SEO rich to make sure that your content looks great on any social site or any search engine.
It picks up descriptions, titles, and product information from your content automatically. You can customise it to suit your needs. It also verifies duplicate meta tags, checks 3rd party plugin settings for possible conflicts, and warns you of any missing PHP modules. It comes with built-in support for AMP plugins.
Their is also a pro version comes with extra customisation features, like default values customisation in any post type, additional schema options, support for embedded videos from Facebook, Vimeo and Youtube, integration with 3rd party plugins, integration with third-party API, and more.
Schema & Structured Data a free plugin and is one of the comprehensive plugins that have a lot of schema types to consider when adding your content.
It comes with many features that make it one of the top players.
It has over 33 schema types including:
- Blog posting
- Local Business
- News article
- Video Object
- TV Series
- Job Posting
- And more
It’s fully compatible with AMP & comes with advanced settings like add in footer, pretty print, microdata cleanup, and more.
You can import data from other schema plugins like WP SEO Schema, and more like many other plugins it does have a pro version helps you fetch reviews, get priority support and access to other extensions like WooCommerce compatibility, Cooked Compatibility and others.
Price: Free or Pro starting at $49.00
Today’s fourth plugin is another free plugin that lets you implement schema easily. It’s supports the following types of structured data:
- Local Businesses
- Blog Postings
You’ll find that the plugin’s interface is very simple and you can easily implement schema markups. In the general settings of this plugin it has settings that let you set your website URL and type of site. You can also add additional type URLs and you can also add your local business description, working hours, geo coordinates, address, name of person and logo.
5. Schema Pro
Schema Pro offers the fastest way to automate your schema markup. It makes creating your schema markups easier and you can do it within minutes.
This plugin developed by the team at Brainstorm Force, it’s the most complete schema markup WordPress plugin,
The supported schema types in this plugin are:
- Local Business
- Job Postings
- Software Application
- Video Object
This plugin is one of the very few plugins that support so many schema types. On top of that, it also supports custom fields so that you can add your own values.
Price: $79.00 per year
WP Review Pro is a powerful review plugin. Not only it does let you add beautiful review box in your content, but it also helps you display this content in rich snippets.
With this plugin, you can create reviews and choose how to display them. There are multiple rating systems for you to choose from. Another feature of this WordPress plugin is that you can enable user comments and reviews.
There is a tabbed widget feature included that let you add a widget that shows your recent and popular reviews.
Here is a small list of features available in the plugin:
- Display rich snippets
- Choose review rating systems
- User comments and reviews
- CSS animations
- Speed Optimised
- Widget feature
- Shortcode support
- Options panel
- Unlimited colour options
- Translation ready
- Change position and width of the box
- Compatible with caching plugins
- Developer friendly